Enterprise Vision: Lead the affiliated companies, open up multiple channels, constantly innovate products, create leading brands, and realize the vision of 'sustainable development, leading peers'.
Core values: people-oriented, promoting health, daring to fight, daring to innovate, solidarity and cooperation, for the benefit of mankind.
Business philosophy: to be honest, to be credible, users first, mutual benefit and win-win. We should adhere to the service concept of customer first, the management concept of quality first, scientific and technological innovation and management, and gradually realize product diversification, leading technology and internationalization of production.
Professional ethics: loyalty to the company, integrity to customers, dedication to the post. Love yourself as well as the enterprise, respect life as respect customers, love their loved ones as love their jobs. Deeply grateful, active and happy work; follow the attitude first, the pursuit of win-win team.